Social responsibility is being talked about more and more in businesses and it is changing the usual constructs of marketing. That is why the Business Center of the Faculty of Business of Kaunas University of Applied Sciences is inviting students to join a lecture, which will take place on the 28^th of April, at 10 a. m. , where you will have a wonderful opportunity to hear a lecture from Vera Wamsteeker – founder of AnGOen agency.

Vera’s lecture is called “Social marketing for businesses: using it for good“ and it will answer questions such as:

• • What is social marketing and what not?
  • How does it work (a 4 step guide)?
  • How can you improve lives with the ideas of social marketing?

‘’Now let’s put your inspiration & ideas into action: register for the workshop and use your creative brain to tackle a real business case!“ says Vera.

Vera Wamsteeker, 37 years old, lives in Enschede, in the beautiful east of Holland, and has worked as a creative director at a large design agency for many years. “It was time to move on and focus on the stuff I really believe in, that is, branding with a conscience.” With AnGOAn, (which is Twents for “let’s go!”) I help socially aware brands find their purpose and activate their target groups in surprising ways.