Specialieji klavišai

Tourism and Hotel Management study course

Study Subjects Delivered in English (Autumn semester)

The course is designed for undergraduate students who come on exchange programmes to the Faculty of Business.

ECTS credits Assessment system  Annotation  Course content Responsible lecturers
3 50% – Mid-semester tests; 50% – Case analysis (project) After completing the course, students will understand the importance of business communication, business communication means and ethical standards. The students will apply the knowledge of communication, in a business environment, as well as make responsible decisions by assessing the impact of the future professional performance on the company’s employees, community and environment. The concept and importance of communication in professional activity; Self-image and self-presentation in communication process; Psychological effects and manipulation; Non-verbal communication; Communication and cooperation in a team; Peculiarities of intercultural communication. Andrius Šmitas
ECTS credits Assessment system Annotation Course content Responsible lecturers
3 60% – Mid-semester tests; 40% – Case analysis (project) The aim of the course is to provide knowledge and abilities to understand and analyse the sustainable development, environmental, civil protection requirements, to apply the acquired knowledge and abilities in practical activities. The basic principles of environmental protection; Concept, principles, objectives, and application of sustainable development at various levels; Waste management: principles, system, education; Business effects on the environment and their management; Safety and health at work: legislation and its implementation in the enterprise. Gintarė Žilinskienė
ECTS credits Assessment system  Annotation  Course content Responsible lecturers
6 50% – Mid-semester tests; 50% – Case analysis (project) The importance of communication competence for tourism is analyzed. It looks at cultural classification models, their types, differences in the concept of time, the specificity of leadership and organisational arrangements in different cultures, understanding body language/expressions. Concept and importance of business communication in the operational strategy. Forms of communication in social structures; Components of the communication process. Forms of communication. The importance of the professional image and its components; Types of communication in an organisation, prerequisites for success, potential problems, and disruptions. Aušra Liorančaitė-Šukienė
ECTS credits Assessment system Annotation Course content Responsible lecturers
3 50% – Mid-semester tests; 50% – Case analysis (project) To develop the skills to classify and distinguish objects of cultural heritage, to compare the features and development of cultural heritage of different epochs, to evaluate the peculiarities of Lithuanian cultural heritage in the context of cultural tourism Modern cultural heritage protection. Overview of Lithuanian cultural heritage policy. Cultural heritage and modern technologies; Cultural heritage as a tourist attraction. Peculiarities of cultural heritage of Lithuanian ethnographic regions; Concept of cultural heritage, key notions, value system; History of objects of cultural heritage. Asta Raškevičiūtė-Šimkevičienė
ECTS credits Assessment system Annotation Course content Responsible lecturers
6 50% – Mid-semester tests; 50% – Case analysis (project) After completing this course, the student will be able to analyse and apply legal acts regulating the company’s activity, as well as the knowledge of labour law when preparing the documents for the establishment of a legal entity. Constitutional, administrative and criminal law and their relationship to the tourism industry; Concept, system and sources of commercial law; Laws governing the establishment and legalisation of different types; Law of obligations; General provisions; Types of contracts and principles of their conclusion. Renata Kaleinikovė
ECTS credits Assessment system Annotation Course content Responsible lecturers
3 50% – Mid-semester tests; 50% – Case analysis (project) After completing this course, the students will be able to apply the knowledge of communication, cooperation and intercultural principles in a business environment in english language, as well as make responsible decisions by assessing the impact of the future professional performance on the company’s employees, community and environment. The impact of perception on successful communication; Communication with customers; Conflict situations; Ethical communication in professional activity; Business communication over the phone; Business communication and cultural differences. Simona Jankauskaitė

Free Electives:

ECTS credits  

Assessment form

 

Annotation Course content Responsible lecturer
3 Exam

 

After completing this course, students will be able to understand and realize the importance of Intercultural Communication in a global world, to understand basic communication process, models, types and principles, to understand the concept of culture and its influence in both verbal and non-verbal communication, to understand and identify the intercultural situations, to understand intercultural relationships, to realize and understand the importance of intercultural communication in business, to understand the barriers to effective intercultural communication, and gain knowledge about other cultures. Essence of communication process and its models; Verbal and Non-verbal Communication; Basics of business communication and its importance; Cultural Understanding; Cultural Differences In Communication; Intercultural Communication in Business; Intercultural sensitivity & Communication; Communication and Intercultural Competence; Communicating in Intercultural relationships; Prevention of Conflicts in Intercultural Communication. Wilfred Tchasse
ECTS credits  

Assessment form

 

Annotation Course content Responsible lecturer
3 60% – Mid-semester tests; 40% – Case analysis (project) After completing this course, the student will be able to identify environmental issues, sustainable development, and social responsibility in society. Waste management; Sustainable Development Goals; Business Social Responsibility; Lithuania’s priority areas for sustainable Development; Sustainability. Gintarė Žilinskienė
ECTS credits  

Assessment form

 

Annotation Course content Responsible lecturer
3 50% – Mid-semester tests; 50% – Case analysis (project) The aim of the study subject is introduce the students with the basic principles and differences of management and leadership. This subject is designed to help students to develop their personal leadership skills.The course provides theoretical basics of leadership: management and leadership of organizations, personal leadership effectiveness, the methods to get high performance in leading people and transformational results. The students would learn to inspire and lead others by understanding themselves, they would know how you relate to other people of the work team and the leadership challenges they might get. The concept of leadership. Leader’s personality; Skills for the efficient time use; Typical leader’s traits and personal qualities. Leader’s behaviour; Differences of male and female leadership; Leaders’ types using personal powers; Charismatic leadership; Machiavelism; Leader’s image and public speaking skills; Case analysis (project). Lect. Danguolė Krasauskienė
ECTS credits  

Assessment form

 

Annotation Course content Responsible lecturer
6 50% – Mid-semester tests; 50% –
Project
The aim of the study subject is clear out the concept of marketing and marketing planning. After the completion of the subject students will be familiar with the principles of consumer behaviour, would know the marketing planning process, the key concepts of customer-oriented marketing. They would know how to make a segmentation and to find out the target audience of the market also they would be able to adapt marketing mix decisions in marketing planning. The concept of marketing, its aims, tasks and philosophy. The activities and functions of companies’ marketing;
Marketing mix and its surrounding. Segmentation and target market selection;
The marketing planning;
The pricing policy. The methods and strategies of its detection.
The selection of delivery channel. The global (international) marketing;
Promotion: communicational process, advertising, personal selling, sales promotion, public relations;
The nature of marketing strategy. The development of the strategy of an enterprise marketing and the management of its implementation;
The regulatory control of marketing;
Project.
Wilfred Tchasse

For more information, please, contact:

Kristina Kavaliauskaitė, International Coordinator

Faculty of Business, KK

Pramonės pr. 20, LT 50468, Kaunas, Lithuania

E-mail: kristina.kavaliauskaite@go.kauko.lt ; Phone: +370 37 75 11 46

Contacts

Kauno kolegija Higher Education Institution
Pramones pr. 20, LT-50468 Kaunas, Lithuania

  • +370 37 75 11 44
  • +370 123 12345
  • +370 123 12345
  • +370 123 12345
  • +370 123 12345
  • +370 123 12345
  • +370 123 12345
  • +370 123 12345